CSR Campaign Planning Checklist + 2025 Moments that Matter Calendar

How does your organization align around moments that matter? These moments can be organized for any point or period in time that has a centralized topic. From Giving Tuesday to Earth Day or Black History Month, these events can help catalyze employee engagement and demonstrate your company’s commitment to giving back.

To help make your moments a success, we’ve curated a campaign checklist with steps to take before, during, and after your campaign. Download this resource to find:

  • Planning templates and ideas to help your organization align around an important cause or moment
  • Steps for developing an effective communication strategy
  • Tips for launching these campaigns, evaluating progress, and celebrating your impact

We also include 2025 Giving and Service Days calendars for the U.S., U.K. and Canada to highlight all the philanthropic moments each month for the whole year.